The other day, Will Chase published a wonderful data visualization of retired Atlantic hurricane names.

It reminded me of a piece I wrote a few years back for How We Get To Next (RIP). Why We Name The Weather runs through the long history of storm-naming, with detours into feminist activism, precipitation cannons and a man with "flaming red hair and the adjectival luxuriance of a bullocky". Here's a chunk:

Bolton also complained about the term “hurricane,” which she argued sounded too much like “her-icane.” She began using the term “him-icane” shortly afterwards. In a second letter, in 1972, she repeated her demands, adding that storms should be named after U.S. Senators, because they “delight in having streets, bridges, buildings” named after them.

It's published under a Creative Commons license so maybe I'll move it here one day. Until then, you can read it on Medium with no subscription necessary. Enjoy!

Why We Name The Weather
From Biblical floods to “The Beast From The East”